230: What is a Podcast Media Host?

Episode 143 of Mike Murphy Unplugged

My Podcast:

What is a Podcast Media Host?

Comparison: What is a Website Media Host?

HOW DOES PODCAST MEDIA HOSTING WORK?

  1. RSS Feeds: Every podcast has an RSS feed that you submit to Apple Podcasts/iTunes and all of the podcast directories like Spreaker, TuneIn, Google Play, Spotify, etc.
  2. The role of an RSS Feed is to syndicate or distribute your podcast to the directories and to subscribers (listeners) of your podcast.
  3. The RSS feed is created either by your media hosting company or by a plugin (Powerpress by Blubrry) on your website which is how I do it, but just know that every podcast has an RSS feed.
  4. Publishing Episodes. Every Friday morning I publish a new episode on my website in a blog post and upload an mp3 file to my media host. You can also publish a podcast on your podcast media host platform (for example, on Libsyn or Blubrry or Spreaker…)
  5. Distribution. Once podcast is published, it is the RSS feed that magically distributes new episodes to Apple Podcasts and several other podcast directories and also sends a notification to all of my subscribers that a new episode has been released.
  6. Listener Devices When a listener opens up their Apple Podcast App or pod-catcher of choice and downloads or press play on a podcast, the podcast media host gets the request and pulls the episode out of storage and allows you to download and/or listen.
  7. The podcast media host is the storage facility for all of your podcast episode mp3 files. It is the warehouse that is always on call and ready to zip out the file whenever it is requested.

WHAT SHOULD YOU LOOK FOR WHEN CHOOSING A MEDIA HOST?

  1. Longevity & Dependability. You want a podcast host that has been around the block and has stood the test of time. You want to choose a company that has a good reputation and is financially stable. You want them to stick around for the long-haul and know that you can depend on them. There are a lot of really cool and hip podcast hosting solutions that appear out of nowhere and many are even free, but they have no proven track record and you really do not know their business model or if they will be around next year, and I would steer you away from that. It can be a real pain to switch podcast hosting companies so set your self up for success and choose a host with some skin in the game.
  2. Flexibility & Expandability. You want a podcast host that will grow with you and be there for you as your show gets popular. Back to financial stability, you want a podcast host that is invested in podcasting and dedicated to providing state of the art podcast servers can handle heavy traffic and downloads and provide unlimited bandwidth so when Tim Ferriss or Leo Laporte gives you a shout out, your podcast downloads will not miss a beat.
  3. Affordability. Price matters to most people. You want to find a podcast hosting solution that fits within your budget so you can produce and maintain your budget for the long-haul.

WHAT PODCAST MEDIA HOSTS DO I USE?

1. Podcast #1:

  • Podcast Host: I pay Libsyn $15/month to host my podcast mp3 media files.
  • Web Host: I pay $15/month to Siteground to host my WordPress.org website.
  • Podcast Plugin: Free plugin Powerpress by Blubrry to generate my RSS feed and publish my podcast episodes each week.

2. Podcast #2:

My new eBook. I think it’s pretty good.

Podcast Media Hosts Examples

  1. Anchor:
  2. Blubrry:
  3. BuzzSprout:
  4. Fireside
  5. Libsyn:
  6. Messy.fm:
  7. Pinecast
  8. Pippa.io:
  9. Podbean:
  10. PodcastWebsites.com
  11. Podomatic:
  12. SimpleCast:
  13. SoundCloud:
  14. Squarespace:
  15. Spreaker:
  16. Whooshka:
  17. WordPress.com

Can I Help You?

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Podcast & Tech Handyman. I make tutorials and help people figure things out. Email: mike@mikemurphy.co

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Mike Murphy

Mike Murphy

Podcast & Tech Handyman. I make tutorials and help people figure things out. Email: mike@mikemurphy.co

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